Privacy Policy

Lifed Pty Limited (ABN 61 684 255 230) ("Lifed," "we," "us," or "our") values your privacy and is committed to protecting your personal information in compliance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles. This Privacy Policy outlines how we collect, use, disclose, and protect your personal information when you interact with us.

1. Collection of Personal Information

We collect personal information to connect you with relevant insurance providers and offer tailored services. The types of personal information we may collect include:

• Name, contact details (email, phone, address)
• Date of birth, gender, and other demographic information
• Financial and health information relevant to life insurance products
• Communication preferences and details about your inquiries or applications

2. How We Collect Your Information

We collect personal information through:

• Online forms completed on our website
• Phone calls, emails, or other communications
• Third parties you authorize to share information with us
• Cookies and analytics tools to improve user experience

You can choose not to provide certain information, but this may limit our ability to assist you.

3. Use of Personal Information

We use your personal information to:

• Match you with suitable insurance providers, including but not limited to Life Insurance Direct Australia Pty Ltd (ABN 98 121 266 957), based on your needs.
• Facilitate inquiries, quotes, and applications for insurance products.
• Provide customer service and support.
• Send marketing communications, including email and SMS, about insurance products and related services. You can opt out of these communications at any time by clicking the unsubscribe link in the message or contacting us directly.
• Comply with legal and regulatory obligations.

We may also use aggregated, non-identifiable data for internal analysis.

4. Disclosure of Personal Information

We may disclose your information to:

• Relevant insurance providers to facilitate quotes and applications.
• Service providers assisting with our business operations (e.g., IT support, marketing).
• Regulatory or legal authorities as required by law.

Your information will not be sold or shared with unrelated third parties for their marketing purposes.

5. Your Rights and Choices

You have the right to:

• Access and correct your personal information.
• Withdraw consent for marketing communications, including email and SMS, by clicking "unsubscribe" in the communication or contacting us.
• Make a complaint about our handling of your information.

To exercise these rights, contact us at getlifedup@lifed.com.au or on 0410 628 354.

6. Security of Your Information

We take reasonable steps to protect your personal information from unauthorized access, disclosure, or misuse. This includes using secure servers, encryption, and regularly updating our security measures.

7. Cookies and Tracking Technologies

Our website uses cookies to enhance user experience and analyze traffic. You can manage cookie preferences in your browser settings.

8. Updates to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available on our website.

9. Contact Us

For any questions or concerns about this Privacy Policy or your personal information, please contact us at:

Lifed
Email: getlifedup@lifed.com.au